Description

Where buyers click can shape where they buy. But who really controls those clicks?

Join us for an engaging Lunch & Learn as we explore how major listing platforms like Zillow, local MLS systems, and Homes.com influence the way homes are discovered, marketed, and ultimately sold. 

Our panel of industry experts will break down how these platforms work, who controls the data, and how listings rise to the top of a buyer’s search. You’ll gain insight into the digital pathways that connect buyers to homes and learn how visibility on these platforms can shape sales and business opportunities across the industry.

Whether you build, sell, market, or support the housing industry, this conversation will help you better understand the power behind the click—and why it matters to your business.

Come ready to learn, ask questions, and gain a clearer picture of how online listings influence today’s homebuyers.